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No 3D For Super Bowl XLV


Fox Sports president Eric Fisher has questioned the near-term growth of 3D sports broadcasting for TV, at a New York summit. The network avoided showing October’s baseball World Series in 3D, and will shun the format for Super Bowl XLV in February. Roadblocks cited included affiliates standing to lose viewers through separate 3D broadcasts, and a lack of 3D advertising. 3DTV fans are annoyed that they won’t be able to make their Super Bowl predictions come to life in beautiful 3D this year, but have high hopes for the year after, as more homes are fitted with 3DTV sets.

“When we did the (baseball) All-Star Game in 3D (in July), we took a lot of heat from the affiliates, even though the viewership for that was small. The Super Bowl is the crown jewel, and having any kind of perceived crack in the exclusivity of that programming is a big deal,” he said.

Posted: December 16th, 2010
at 10:47pm by admin

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Manchester United vs. Chelsea In 3D TV!

sky-3dtv-football

Sky will be starting Europe’s first 3D television channel with coverage of the Barclays Premier League match-up between Manchester United and Chelsea on April 3. They will follow that first match with at least five more Premier League games live in England before the end of the season, as well as the Coca-Cola Football League play-off finals at the end of May.

“It’s fitting that one of the biggest games of the season will be the launch pad for our pioneering Sky 3D service,” said Brian Lenz, Sky’s director of product design and TV product development. “With 3D, seeing really is believing, so it’s great news that over 1,000 pubs across country will be able to show the magic of 3D to their customers.”

Sky 3D plans to add other sports programming as well as movies, tv and film content later in 2010.

Posted: March 22nd, 2010
at 1:39am by admin

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